Stationery & logo project: The Greenwich Hound
Design and improving the stationery and promotion material for a local dog groomers.
Role
Branding, UI Designer

Visual Identity
Redesigned the brand identity to reflect the premium and sophisticated experience The Greenwich Hound offers. Created a sleek, modern aesthetic that maintains its impact across various sizes and formats, ensuring a timeless and professional look. Developed a cohesive colour palette that reinforces the brand’s elegance.
Research
Conducted research to understand the client’s vision, goals, and target audience. Analysed local competitors to position the brand effectively in the market. The research findings informed a clear, user-friendly, and conversion-driven brand proposition.
Stage 3. UI design and prototyping
developed wireframes that aligned with the client’s objectives, ensuring a seamless and intuitive user experience. Maintained clear communication with the client throughout the design process to ensure every decision was aligned with their vision. Built a structured site map to guide users smoothly through the website, optimizing for engagement and inquiries.