izzi walks is a brand that offers a friendly and easy dog walking and boarding service, based in Greenwich, London. The brand was thought out during the lockdown by Isaac (aka izzi). The client's brief included keywords such as simple, friendly and personal. The identity steamed from this direction and was intentionally crafted to embody a fun and friendly vibe, with unique personal touches. The colour scheme features white and purple, which add to the brand's playful yet professional aesthetic.